Property FinderSydney NSW
Analytics (to be determined based on experience / tenure)Position Summary:This position carries the overall responsibility of designing Property Finder’s analytics organization strategy, and creating impact through solving business problems in partnership...
NielsenIQSydney NSW
and existing accounts in own scope, securing a solid sales pipeline for Analytics Price and Promo and Marketing Mix solution and developing new revenue opportunities. You will be responsible for supporting a sales team in all business development efforts.
You...
McGrathNicol Services Pty Ltd.New South Wales
econometrics, business intelligence and financial accounting with decades of combined cross-industry experience. We are seeking students with a passion and genuine interest in Data Analytics. A level of understanding or experience with Python, R, SQL, PowerBI...
McGrathNicol Services Pty Ltd.New South Wales
econometrics, business intelligence and financial accounting with decades of combined cross-industry experience. We are seeking students with a passion and genuine interest in Data Analytics. A level of understanding or experience with Python, R, SQL, PowerBI...
West Recruitment Pty LtdNew South Wales
analytical evidence and data insights.
This is a Greenfields role where you will be implementing the BI & Analytics function for this rapidly growing business. Working closely with IT, yet sitting as part of the finance team, this is a role...
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Marketing Executive
Michael Page | Sydney | AU$85,000/year | michaelpage.com.au |
About Our Client
The company is a leading technology platform that provides a wide range of travel and lifestyle services to users. It offers a comprehensive suite of products, including flight and hotel bookings, activities, and other travel-related services, all accessible through its user-friendly app and website.
With a focus on innovation and customer satisfaction, the company aims to simplify travel experiences and empower users to explore the world with ease.
Job Description
Job Responsibilities:
Campaign Development & Management
• Spearhead marketing campaigns, ensuring they align with clear objectives and yield measurable results.
• Strategise and implement campaigns by analysing target demographics, channel strategies, customer journeys, and performance metrics.
• Provide leadership and insights into crafting brand messaging that resonates with the target market.
Product & Cross-Functional Collaboration
• Collaborate closely with the product team, leveraging customer insights to shape product development and identify ideal market fits.
• Engage with various teams including Creative, Brand, Platform, Pricing, Growth Marketing, Supply, Data, and Product to optimise revenue margins and foster sustainable growth.
Performance Monitoring & Optimisation
• Monitor conversion funnels across different touch points and track key business and marketing metrics.
• Gather and assess data related to customer acquisition, pricing strategies, and promotional effectiveness to refine tactics.
Data Analysis & Market Research
• Conduct thorough competitive analysis to identify opportunities within the market landscape.
• Analyse market trends, consumer behaviour, and competitor activities to uncover potential product market opportunities.
• Evaluate the effectiveness of pricing and promotional strategies by examining acquisition data across multiple channels.
The Successful Applicant
The successful candidate will possess:
• Proficiency in marketing campaign development and management, including setting objectives, choosing channels, crafting messaging, and evaluating outcomes.
• In-depth understanding of target audience segmentation, mapping customer journeys, and identifying effective marketing channels.
• Strong communication and collaboration abilities, adept at working with diverse teams.
• Advanced analytical skills, with a track record in data analysis and interpretation such as market research and assessing customer acquisition and pricing effectiveness.
• Capability to work autonomously while coordinating with various stakeholders.
• Aptitude for recognising and assessing market trends, competitor actions, and product-market opportunities.
• Mastery of marketing automation and analytics tools like Google Analytics, Tableau, and marketing automation platforms.
• Exceptional written and verbal communication skills, capable of creating compelling messaging tailored to different audiences.
What's on Offer
• Hybrid Working Model
• We Work right in the CBD
• Motivated Team
• Global Business
• Growth Opportunities
The company is a leading technology platform that provides a wide range of travel and lifestyle services to users. It offers a comprehensive suite of products, including flight and hotel bookings, activities, and other travel-related services, all accessible through its user-friendly app and website.
With a focus on innovation and customer satisfaction, the company aims to simplify travel experiences and empower users to explore the world with ease.
Job Description
Job Responsibilities:
Campaign Development & Management
• Spearhead marketing campaigns, ensuring they align with clear objectives and yield measurable results.
• Strategise and implement campaigns by analysing target demographics, channel strategies, customer journeys, and performance metrics.
• Provide leadership and insights into crafting brand messaging that resonates with the target market.
Product & Cross-Functional Collaboration
• Collaborate closely with the product team, leveraging customer insights to shape product development and identify ideal market fits.
• Engage with various teams including Creative, Brand, Platform, Pricing, Growth Marketing, Supply, Data, and Product to optimise revenue margins and foster sustainable growth.
Performance Monitoring & Optimisation
• Monitor conversion funnels across different touch points and track key business and marketing metrics.
• Gather and assess data related to customer acquisition, pricing strategies, and promotional effectiveness to refine tactics.
Data Analysis & Market Research
• Conduct thorough competitive analysis to identify opportunities within the market landscape.
• Analyse market trends, consumer behaviour, and competitor activities to uncover potential product market opportunities.
• Evaluate the effectiveness of pricing and promotional strategies by examining acquisition data across multiple channels.
The Successful Applicant
The successful candidate will possess:
• Proficiency in marketing campaign development and management, including setting objectives, choosing channels, crafting messaging, and evaluating outcomes.
• In-depth understanding of target audience segmentation, mapping customer journeys, and identifying effective marketing channels.
• Strong communication and collaboration abilities, adept at working with diverse teams.
• Advanced analytical skills, with a track record in data analysis and interpretation such as market research and assessing customer acquisition and pricing effectiveness.
• Capability to work autonomously while coordinating with various stakeholders.
• Aptitude for recognising and assessing market trends, competitor actions, and product-market opportunities.
• Mastery of marketing automation and analytics tools like Google Analytics, Tableau, and marketing automation platforms.
• Exceptional written and verbal communication skills, capable of creating compelling messaging tailored to different audiences.
What's on Offer
• Hybrid Working Model
• We Work right in the CBD
• Motivated Team
• Global Business
• Growth Opportunities
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