[ref. m23127424] Marketing Specialist, Full- time position

ICBM SERVICES PTY LTD is looking for an experienced Marketing Specialist for our client's organisation across NSW, WA in Australia. On a full-time basis, you will be part of a multidisciplinary and well-supported team.

Work Location: In person.

• A bachelor’s degree in marketing, Business Administration, Communications, or a related field.
• 2–5 years of experience in marketing, advertising or related fields.
• Proven track record of successful campaigns and collaboration with cross-functional teams.
• Proficiency in digital marketing tools such as Google Analytics, SEO tools, social media platforms, and CRM software.
• Ability to analyse data to measure campaign effectiveness and optimize strategies.
• Strong creative thinking and problem-solving abilities to craft compelling campaigns
• Excellent verbal and written communication skills for interacting with teams, clients, and audiences.
• Willingness to stay updated with industry trends and adapt to a rapidly changing market environment.
• Good communication and teamwork skills.

• Developing and executing marketing campaigns across multiple channels, including digital, print, and social media.
• Conducting market research to identify customer needs, preferences, and behaviours.
• Collaborating with design and content teams to create visually appealing and impactful marketing materials.
• Monitoring and analysing campaign performance metrics to assess effectiveness and ROI.
• Engaging with clients and stakeholders to understand business objectives and align marketing efforts accordingly.
• Managing budgets and ensuring cost-effective marketing strategies are implemented.
• Staying informed about competitors and industry trends to maintain a competitive edge.
• Creating and maintaining databases of customer information for targeted marketing efforts.
• Crafting marketing strategies that align with company goals and drive growth.
• Ensuring consistency in messaging and maintaining the company’s brand identity across platforms.
• Developing campaigns aimed at attracting and converting potential customers.
• Preparing and presenting reports to management that summarize campaign outcomes and suggest improvements.
• Building and nurturing relationships with customers through personalized communication.
• Addressing challenges that arise during campaigns and finding innovative solutions.
• Adhering to legal and ethical standards in all marketing activities.

If you would like to discuss the role further, please click APPLY and send through an up-to date CV. We can schedule in a time to discuss the positions available and what will be best suited to you.