Affiliates & Social Media Manager
- Permanent Opportunity: Join us for a stable and rewarding career.
- Hybrid and Flexible Working: Enjoy the perfect balance between remote and in-office work.
- Career Growth: Be part of a dynamic team where you can develop and advance your career.
We are Woolworths Group
Woolworths Group (Australia and New Zealand’s largest retailer) launched Woolworths Market Plus (WMP) in October 2023. WMP is a curated customer destination that brings together our trusted marketplace ecosystem, comprising three core banners: Big W Market, MyDeal and Everyday Market.
WMP provides one door for our sellers to both sell and manage products across our marketplaces. We continue to grow, and operate primarily across three hub locations: Melbourne, Sydney & Manila.
Who we are
Woolworths Group (Australia and New Zealand’s largest retailer) launched Woolworths Market Plus (WMP) in October 2023. WMP is the coming together of two businesses (MyDeal & Everyday Market).
WMP is a new platform for businesses to both sell and manage products across the Woolworths Group Marketplaces. A curated customer destination, bringing together a trusted ecosystem comprising three core banners: MyDeal, Everyday Market and Big W Market.We have grown in the last year and now operate primarily across three hub locations: Manila, Melbourne & Sydney
What you’ll do
We’re seeking a candidate who is a strategic, analytical and out-of-the-box thinker. The ideal candidate should possess a deep understanding of social media platforms & affiliate tactics and strategies, along with experience in overall online marketing, preferably for a fast-paced retailer or an e-commerce business.Should know how to drive awareness, engagement, and conversion through paid social initiatives.
The Affiliates and Social Media Manager will be responsible for managing and scaling our affiliate marketing program while overseeing all social media channels to drive traffic and engagement- Develop, manage, and scale the affiliate marketing program
- Recruit and onboard new affiliates on Impact to grow the program and meet channel targets
- Monitor affiliate budgets, performance and forecasts for the channel
- Collaborate and maintain relationships with key affiliate partners and align internally with Performance Manager and Campaign Manager
- Create and execute a comprehensive social media strategy across platforms: Instagram, Facebook, TikTok and Linkedin
- Launch engagement campaigns across all social platforms
- Brand reputation management in coordination with Customer Service team, responding back to comments and direct messages
- Develop content strategy ensuring alignment with marketing campaigns and BAU promotions
- Collaborate with the Campaign Manager to produce high-quality creatives, animation and engaged content
- Analyse social media performance, manage paid budgets and forecast and work with Meta & TikTok to identify new opportunities
- 3-4 + years of experience in social and affiliates
- Experience working in B2C environments
- Ecommerce or retail experience will be highly regarded
- Strong understanding of affiliate networks, platforms, and tracking tools
- Proven experience growing social media accounts and driving engagement
- Experience in web analytics, ad tracking, and other biddable media a plus
- Familiarity with 3rd-party tracking vendors and integrating with social platforms
- Understanding of broader media planning and buying – to ensure integration and coordination with wider media objectives occur
- Creative, organized, and able to multitask in a fast-paced environment.
- Technical background will be a bonus (conversion tagging, FTP, HTML, SQL, etc.) with extensive knowledge of Microsoft Excel
Endless possibilities with Woolworths Group
We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’
Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.
Everyone belongs at Woolworths Group
Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems.As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.
We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.
You can learn more about working with us on LinkedIn or via www.wowcareers.com.au. #LI