Full Time Sales and Marketing Manager

Level 19, 180 Lonsdale Street, Melbourne VIC 3000

Salary $98,000+ Superannuation

Duties and Responsibilities

• Develop and implement sales strategies to achieve business targets and increase market share.
• Identify new business opportunities, partnerships, and distribution channels.
• Analyze market trends and competitor activities to adjust sales strategies accordingly.
• Monitor sales performance, preparing reports and recommendations for senior management.

• Design and execute marketing campaigns across digital and traditional media platforms.
• Manage brand positioning, ensuring consistency across all communication channels.
• Oversee the creation of promotional materials, including advertisements, brochures, and social media content.
• Conduct market research to understand customer preferences and industry trends.

• Build and maintain relationships with key customers, ensuring high levels of customer satisfaction.
• Implement loyalty programs, special promotions, and customer engagement initiatives.
• Utilize CRM systems to track customer interactions and optimize sales efforts.

• Manage online marketing strategies, including SEO, PPC, and email campaigns.
• Oversee the company’s website, ensuring content is updated and aligned with marketing objectives.
• Develop and execute social media strategies to enhance brand presence and engagement.

• Prepare and manage the marketing budget, ensuring cost-effective campaigns.
• Track ROI on marketing campaigns and sales initiatives, optimizing future strategies.
• Collaborate with finance and operations teams to align marketing and sales goals with company objectives.

• Lead and train the sales and marketing team, ensuring high performance and goal achievement.
• Coordinate with other departments, including operations and customer service, to enhance overall business performance.
• Represent the company at industry events, trade shows, and networking functions.

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in sales, marketing, or business development.
• Strong knowledge of digital marketing, social media, and market research.
• Excellent negotiation, communication, and presentation skills.
• Ability to develop and implement strategic marketing and sales plans.
• Experience in CRM software and marketing analytics tools.
• Strong leadership and team management skills.

• English. Bilingual is added advantage.

Please send your CV to info@businessnest.com.au. Please include the job role title in your email.