Social Media Executive ANZ
What you'll bring to the team:
Are you a creative storyteller with a passion for social media and digital trends? At Merlin Entertainments, we bring joy, create connections, and make unforgettable memories across the globe. We're on the lookout for a proactive and enthusiastic Social Media Executive to join our ANZ team and help us build engaging campaigns that captivate and connect with millions.
About the Role
We are looking for a proactive, creative, and detail-oriented Social Media Executive to support the execution of our social media activities. Reporting to the Senior Social Media Manager, this role will focus on content creation, community management, and assisting in day-to-day social media operations.The ideal candidate will have a passion for social media, a keen eye for detail, and the ability to contribute to the success of exciting campaigns that connect with millions of people worldwide.
Key responsibilities include:
- Creating and scheduling content across platforms (Instagram, TikTok, YouTube, etc.)
- Supporting competitions, promotions, and influencer partnerships
- Engaging with our online community to keep conversations fresh and relevant
- Monitoring social trends and sharing insights to inform strategy
- Collaborating with marketing, PR, and customer service teams for consistent messaging
- You’ll be part of a passionate digital team that values creativity, innovation, and a genuine love for entertainment.
About You
You're a digital native who thrives on creativity, storytelling, and community building. With 1–2 years of experience in social media or digital marketing (ideally in travel, entertainment, or hospitality), you understand what it takes to make content stand out and spark engagement.
You bring:
- A solid understanding of major social platforms and best practices
- Familiarity with tools like Hootsuite, Sprinklr, or Google Analytics
- Strong writing, communication, and visual content skills
- A keen eye for detail and a proactive, can-do attitude
- A collaborative spirit aligned with our values: Own Your Craft, Go Together, Enjoy the Ride, Drive & Discover, and We Care
- Corporate benefits including free access to all our attractions worldwide
- Domestic and global opportunities to develop and progress your skills and career in tourism and attractions
- Additional Leave (including birthday and wellbeing) and 3 volunteer days to give back to a social cause you care about
- Hybrid working model and flexible working policy
- Opportunity to be involved with our Diversity & Inclusion initiatives, including our Reconciliation Action Plan
- Being part of a business built on fun
About Us
Merlin Entertainments is the company behind iconic brands like SEA LIFE, Madame Tussauds, LEGOLAND, and Peppa Pig World of Play. We operate in over 140 attractions across 25 countries, delivering memorable experiences to 54 million+ visitors a year.
We’re the leading operator of visitor attractions in Australia and New Zealand, with 10 attractions, including SEA LIFE, Wild Life, Madame Tussauds, and the Fly Treetop Adventures, amongst others.
Merlin Entertainments is driven by a strong social responsibility with the vision to create a world where the global community respects, conserves, and sustainably manages our precious aquatic habitats, wildlife, and natural resources. We strive to achieve this goal through our 2 charities: Merlins Magic Wand and the SEA LIFE Trust.
So, if you are vibrant and passionate about delivering an amazing service within a great company and in a team who loves what we do – then we want to hear from you!
Merlin Entertainments strongly encourages application from all background, including people of Aboriginal and/or Torres Strait Islander decent.
Please let us know at anzrecruitment@merlinentertainments.biz if you require any adjustments to the recruitment process to support your application.
Pay Range: Competitive