Marketing Specialist

apartmentPLACED.AU PTY LTD placeMelbourne calendar_month 
Placed.au is looking for a full-time Marketing Specialist for our client in Melbourne, Victoria. In this role, you’ll be responsible for developing, implementing and managing marketing campaigns that promote our brand, products and services. You'll play a major part in growing our audience, generating leads, and strengthening customer engagement.

Apply today and get the benefits of working in a thriving environment, a great work culture, and competitive pay.

Job description:
  • Develop and deliver marketing strategies aligned with business objectives.
  • Create engaging content for digital channels, including website, email, and social media.
  • Plan and manage paid advertising campaigns.
  • Conduct market research to identify trends, customer needs, and competitor activity.
  • Manage and grow social media accounts with a focus on engagement and brand awareness.
  • Collaborate with designers, writers and external agencies to produce marketing materials.
  • Monitor, analyse and report on the performance of marketing campaigns.
  • Support the planning and execution of promotional events and product launches.
  • Maintain and update the CRM and marketing databases.
Qualifications/Attributes:
  • Must hold Bachelor’s Degree in Marketing or higher, or at least 5 years of relevant work experience in lieu of the qualification.
  • Must possess at least a minimum of 1 year of relevant work experience.
  • Strong understanding of digital marketing concepts and best practice.
  • Proficiency with marketing tools and platforms.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects with strong attention to detail.
  • Creative, adaptable, and proactive in problem-solving.

Salary Range: $70,000 - $90,000 p.a. excluding superannuation.

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