Marketing Coordinator
About Sonar
Sonar is a data-driven digital marketing consultancy committed to growing client’s business. While the work varies from project to project, it has two common elements: measurably moving the client's business and using data and analytics to be accountable for our work.
Sonar core’s services are delivered across: Web & Mobile experience
Online Marketing ConsultingAnalytics & Optimisation
Performance Marketing Program
Social & Content Marketing
Who We Are Looking For:We’re looking for a Marketing Coordinator with a passion for digital marketing and a strong understanding of SEO. If you enjoy working with data, developing strategies, and helping businesses succeed, this role is for you!
Requirements: At Least 1 year of work experience in digital marketing.
Strong understanding and technical skills in SEO (Content, On-page, Off-page, Technical)Familiarity with paid media platforms (Meta, Linkedin, Google ads) are preferred.
Strong communication and stakeholder management skillsA relevant Marketing or Communications qualification will be beneficial.
Responsibilities for the role:Develop and implement digital marketing strategies to help clients get more customers, drive online purchases or increase brand awareness.
Manage multiple client accounts and digital marketing activities across diverse industries (i.e Aged Care, Construction, Financial Services, E-commerce, etc.)
Collaborate with the performance team to grow and nurture client relationships, contributing innovative ideas, and drive results
Undertake market research, competitor analysis and search demand analysis to identify key growth opportunities in client’s business and advise on clients’ marketing mix.
Audit client digital marketing channels and provide recommendations to optimize client’s marketing efforts to better achieve marketing objectives.
Work across key digital marketing channels including SEO, Paid Social Media, Website Optimisation, Content Marketing, Website tracking and Analytics.
Execute SEO strategies including on-page optimisation, off-page, technical SEO. Assist paid media team with the execution of facebook ads, linkedin ads, Google ads and other relevant platforms.
Analyze and report on key performance data using Google Search Console and Google Analytics to refine marketing campaigns.