Brand Manager, Beauty

apartmentLUXASIA placeNorth Sydney scheduleFull-time calendar_month 
Position Purpose
  • To ensure marketing activities are in line with all brands identity & imagery; to supervise and ensure smooth execution of overall operations
  • Provide leadership and directions in the daily operations of marketing, sales & training
  • Strengthen all brands marketing presence and position

Responsibilities

Planning / Operational / Liaison/ New Business & Brands
  • Analyse market data and sales trend to set up annual budget in terms of revenue, expenditures and profitability
  • Create & develop marketing plan as well as setting up clear indicators to measure the results of each activity
  • Create & develop clear business strategies to achieve daily/monthly/yearly goals
  • Effectively execute marketing activities as according to marketing calendar and to ensure the ROI
  • Set up sales target, periodic sales forecast and must ensure the expected sales outcome is achieved
  • Construct monthly report that summarizes sales achievement, marketing activities updates and competitive landscape for submission to principal
  • Manage, control and implement optimum merchandising in accordance with brand guidelines
  • Explore, prospect and manage consumer data, encouraging engagement programs to maintain long run goals
  • Liaise with respective principal in bringing a consistent brand image & marketing programs i.e. marketing campaign, product launch, PR event, etc
  • Liaise with respective government institution to ensure that all practices comply to regulation
  • Liaise with local partners and ensure business milestones are in place
  • Liaise with internal organization to ensure all SOPs are in place
  • Plan and organize the operational requirements and enhance on brand development
  • To build strong relationships with key players with retailers and regional team
  • Ensure effective implementation of new businesses and brands
  • To identify and assess new distribution opportunities

Requirements

Education/Experience/Skills
  • Bachelor's Degree in business-related fields and equivalent combination of relevant education and work experience that will allow successful performance of job expectations
  • At least 6 years’ proven experience in Brand Management, Retail Marketing in a beauty retail environment (Digital Marketing expertise is a plus)
  • A good handle on consumer and market insights, including the ability to analyse market data, and be able to conduct consumer research
  • A strong negotiation, communication, presentation and analytical skills including some inclination towards financial representation
  • Can handle many projects at once from ideation & creation, to leading a cross functional team through execution in an accurate, well-organized and timely manner
  • Possess natural leadership that is inventive, entrepreneurial and solutions-oriented
Key Results/Measures
  • Demonstrates thorough behaviour knowledge of Company vision & values and acts consistently in a manner that reflect those values
  • Strong market sense (local & global) and insight in grasping key issues affecting the Company
  • A corporate entrepreneur with a strong desire to build a successful business
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