Digital Marketing Team Leader
Agency experience (min 3 years)
Salary: $78k-$90k + Superannuation
Location: Woolloongabba, Brisbane
*** NO AGENCIES ***
About Us:We are Brisbane’s Shopify experts! We are a creative digital agency based in Woolloongabba, bringing together a team of digital professionals passionate about crafting success for our clients. Our cool studio is a hub of creativity, where designers, developers, strategists, digital marketers, and digital project managers collaborate to make our clients' ecommerce businesses thrive.
About the Role:Digital Marketing Team Leader is responsible for BA’s Digital Marketing team, services and products. They are responsible for creating all Digital Marketing strategies for our ecommerce (Shopify) and lead generation (WordPress) clients and setting campaign budgets.
They will work closely with the Head of Project Management, Digital Strategist and Project Managers to ensure that the Digital Marketing projects are run successfully.
The dual responsibilities of this role are to be a high quality digital marketer and to help the digital marketing team members excel at their roles. This will enable the DM team to deliver work that is of the highest quality, following best practices, that is profitable and delivers on client and BA goals.
This role will suit someone who is ready to take their 3+ years of hands-on marketing experience and add some leadership responsibilities to their role.
What you'll be doing: Digital Marketing, Strategy & Client Management - hands on (70%)In addition to working closely with the BA Directors and our clients to produce and deliver clever and valuable marketing strategies, you’ll be hands on the tools delivering the DM products and services we offer:
SEO - technical and content.Google Ads - search, display, shopping, PMax.
Meta Ads - Facebook (all types), Instagram (all types).
Meta Organic - Facebook, Instagram.
TikTok Ads.
TikTok Organic.
LinkedIn Ads.
LinkedIn Organic.
Email Marketing - Campaign Monitor and Klaviyo.
CRO.
Team Lead (30%)The other part of the role involves leading our DM team. This will include:
Mentoring the team of digital marketers (currently 2 full time) to ensure high quality and good value marketing for BA and our clients.
Training the team to keep skills leading edge.
Assist with all people management of the team e.g. annual appraisals, career development, goal setting.
Provide a stimulating, encouraging, supportive, cooperative and safe team environment.
What we’re looking for:
Strategy skills:As we offer a wide range of digital marketing and SEO services, we are looking for someone who can bring their generalist skills to develop marketing strategies that can encompass any or all of these, depending on client goals.
Digital Marketing skills: Strong skills in at least one of the areas listed above, ideally demonstrated at a senior level for at least one year.
Team Leader skills:To make a great team leader, we are looking for: Great emotional intelligence.
Empathy & Integrity in spades.A direct and clear communicator.
Great organisation.
Experience in training junior staff.
Desire to mentor a team.
Strong enjoyment out of seeing your team succeed both individually and as a team.
Goal oriented.
Business savvy - we have to work with budgets and understand our clients financial goals.
Client Account Management: Build strong relationships with client
Regular communications (phone, email, in person)
What we are offering: Support to help you with new leadership responsibilities.
Career progression.Flexible working hours during the day.
Great work environment - cool studio in the heart of Woolloongabba.
Barista quality coffee machine.
Lots of opportunity for personal & career development as the business grows.
BA for Good program (paid time to work for good causes).
In-house and external training opportunities.
Opportunity to attend events, conferences and meetups.
Regular social events.
Monthly team lunch.
Bring your pet to work days